{"title":"Women's Snow","description":"","products":[{"product_id":"womens-7-8-merino-wool-tech-pant","title":"Women's Merino Wool 7\/8 Tech Base Layer Pant 2.0","description":"\u003cp\u003eThe Wūru® Women's 7\/8 Baselayer Tech Pant, \u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eMade in the USA\u003c\/strong\u003e\u003cspan\u003e. D\u003c\/span\u003eesigned to be snug next to the skin, following your every move. \u003c\/p\u003e\n\u003cp\u003eThrough rigorous testing, gone are the days of needing a 3\/4 length base layer for skiing\/riding and a full-length for all other winter activities. \u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003e We’ve simplified the getting out of the house process for you with our 7\/8 length pants with a yoga pant-inspired waistband.\u003c\/span\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFABRIC OVERVIEW:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eProduct Weight: Medium\u003c\/p\u003e\n\u003cp\u003eFabric: 95% Merino, 5% Elastane\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFabric Weight: 210\u003c\/span\u003e\u003cspan\u003egsm \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eKnit in Australia: 18.9 Micron\u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\u003cp\u003eMade From: Non-mulesed Australian merino wool\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFEATURES:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eHandmade in the USA from premium Australian wool\u003c\/li\u003e\n\u003cli\u003eYoga-inspired waistband\u003c\/li\u003e\n\u003cli\u003eFlatlock seams to eliminate chafing \u003c\/li\u003e\n\u003cli\u003eBody-mapped cut to follow your every movement.\u003c\/li\u003e\n\u003cli\u003eNaturally odor-resistant and antibacterial.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eExceptionally soft Merino wool for pure comfort.\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eBlended with a touch of Elastane for extra durability.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eMade from sustainable and ethically sourced fabric.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #f90d0d;\"\u003e\u003cstrong\u003eCARE:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #f90d0d;\"\u003e\u003cstrong\u003eMachine Wash Cold Gentle Cycle.  Do Not Bleach.  Tumble Dry Low (hang\/flat dry for best results).  Cool Iron As Needed.  Do Not Dry Clean.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"WŪRU Wool Co.","offers":[{"title":"Small \/ Black","offer_id":31063597645881,"sku":"WTP02-MER-S","price":114.95,"currency_code":"USD","in_stock":false},{"title":"Small \/ Dress Blue","offer_id":31064400298041,"sku":"WTP02-MB-S","price":114.95,"currency_code":"USD","in_stock":true},{"title":"Medium \/ Black","offer_id":31063597842489,"sku":"WTP02-MER-M","price":114.95,"currency_code":"USD","in_stock":false},{"title":"Medium \/ Dress Blue","offer_id":31064400363577,"sku":"WTP02-MB-M","price":114.95,"currency_code":"USD","in_stock":true},{"title":"Large \/ Black","offer_id":31063597940793,"sku":"WTP02-MER-L","price":114.95,"currency_code":"USD","in_stock":true},{"title":"Large \/ Dress Blue","offer_id":31064400396345,"sku":"WTP02-MB-L","price":114.95,"currency_code":"USD","in_stock":true},{"title":"XL \/ Black","offer_id":31063598039097,"sku":"WTP02-MER-XL","price":114.95,"currency_code":"USD","in_stock":true},{"title":"XL \/ Dress Blue","offer_id":31064400494649,"sku":"WTP02-MB-XL","price":114.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0126\/7836\/5241\/files\/Women_s_7.8_Tech_Pant_Black.png?v=1759947972"},{"product_id":"womens-100-merino-wool-long-sleeve-shirt","title":"Women's 100% Merino Wool Long Sleeve Shirt","description":"\u003cp\u003eWūru® Women’s 100% Merino Long Sleeve, Made of 100% premium Australian Merino Wool and \u003cstrong\u003eCut and Sewn right here in Utah.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv\u003e\n\u003cp\u003eFor the merino traditionalist - \u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eAnd with real-world adaptability — thanks to a relaxed fit, below-the-waist coverage, and natural odor-resistant properties — everyday excursions become a part of the journey, not the destination.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eOVERVIEW:\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cp\u003e\u003cspan\u003eProduct Weight Medium: 7oz\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eFabric: 100% Merino - 18.9 Micron\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eProviding UPF +50 Protection\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFabric Weight: \u003c\/span\u003e\u003cspan\u003e170\u003c\/span\u003e\u003cspan\u003egsm \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eFeaturing 100% Australian Merino - Knit in Melbourne, Australia\u003c\/p\u003e\n\u003cp\u003eMade From: Non-mulesed Australian merino wool\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFEATURES:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eHandmade in the USA from premium Australian wool\u003c\/li\u003e\n\u003cli\u003e\n\u003cmeta charset=\"utf-8\"\u003eUPF +50 Protection\u003c\/li\u003e\n\u003cli\u003eAthletic fit for all-day wear\u003c\/li\u003e\n\u003cli\u003eCOVER YOUR ASSETS - Designed for more coverage\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003eLocker Loop for quick-\u003c\/span\u003edrying\u003c\/li\u003e\n\u003cli\u003eNaturally odor resistant and antibacterial.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eExceptionally soft Merino wool for pure comfort.\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eMade from sustainable and ethically sourced fabric.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eCARE:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eMachine Wash Cold Gentle Cycle.  Do Not Bleach.  Tumble Dry Low (hang\/flat dry for best results).  Cool Iron As Needed.  Do Not Dry Clean.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"WŪRU Wool Co.","offers":[{"title":"Small \/ Hunter Green","offer_id":43958224027884,"sku":"WLS100-HGR-S","price":94.95,"currency_code":"USD","in_stock":false},{"title":"Small \/ Black","offer_id":43958223929580,"sku":"WLS100-BLK-S","price":94.95,"currency_code":"USD","in_stock":false},{"title":"Medium \/ Hunter Green","offer_id":43958224257260,"sku":"WLS100-HGR-M","price":94.95,"currency_code":"USD","in_stock":false},{"title":"Medium \/ Black","offer_id":43958224158956,"sku":"WLS100-BLK-M","price":94.95,"currency_code":"USD","in_stock":true},{"title":"Large \/ Hunter Green","offer_id":43958224486636,"sku":"WLS100-HGR-L","price":94.95,"currency_code":"USD","in_stock":true},{"title":"Large \/ Black","offer_id":43958224388332,"sku":"WLS100-BLK-L","price":94.95,"currency_code":"USD","in_stock":true},{"title":"XL \/ Hunter Green","offer_id":43958224716012,"sku":"WLS100-HGR-XL","price":94.95,"currency_code":"USD","in_stock":true},{"title":"XL \/ Black","offer_id":43958224617708,"sku":"WLS100-BLK-XL","price":94.95,"currency_code":"USD","in_stock":false},{"title":"XXL \/ Hunter Green","offer_id":43958224945388,"sku":"WLS02-HGR-XXL","price":94.95,"currency_code":"USD","in_stock":false},{"title":"XXL \/ Black","offer_id":43958224847084,"sku":"WLS100-BLK-XXL","price":94.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0126\/7836\/5241\/files\/Women_s100MerinoHunterGreen-LS.png?v=1762461740"},{"product_id":"100-merino-wool-beanie","title":"100% Merino Wool Beanie","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"WŪRU Wool Co.","offers":[{"title":"Black","offer_id":43999824576748,"sku":"4399982457","price":34.95,"currency_code":"USD","in_stock":true},{"title":"Hunter Green","offer_id":43999824609516,"sku":"4399982460","price":34.95,"currency_code":"USD","in_stock":true},{"title":"Dress Blue","offer_id":45964671221996,"sku":"4596467122","price":34.95,"currency_code":"USD","in_stock":true},{"title":"Chili Pepper","offer_id":43999824642284,"sku":"4399982464","price":34.95,"currency_code":"USD","in_stock":false},{"title":"Heather Grey","offer_id":46067086786796,"sku":"4606708678","price":34.95,"currency_code":"USD","in_stock":true},{"title":"Slate","offer_id":45950109024492,"sku":"4595010902","price":34.95,"currency_code":"USD","in_stock":false},{"title":"Whiskey","offer_id":45950141137132,"sku":"4595014113","price":34.95,"currency_code":"USD","in_stock":true},{"title":"Dusty Blue","offer_id":47272115699948,"sku":null,"price":34.95,"currency_code":"USD","in_stock":true},{"title":"Dusty Pink","offer_id":47243337335020,"sku":null,"price":34.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0126\/7836\/5241\/files\/BlackBeanie.png?v=1762461834"},{"product_id":"womens-corespun-merino-lightweight-hoodie","title":"Women's Corespun® Merino Lightweight Hoodie","description":"\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e\u003cspan style=\"color: #f50a0a;\"\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003eJust like our original Lightweight Hoodie but with a more traditional feel. Our lightweight hoodie is perfect for sun protection or a light layer of warmth. This layer will keep you protected from the sun in the mountains or on the water. And as always, the Lightweight Hoodie is \u003c\/span\u003e\u003cstrong\u003eMade in Salt Lake City\u003c\/strong\u003e\u003cspan\u003e. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eMade with premium merino wool, it has the technical chops for long, sweaty days, while a touch of nylon adds durability to more rugged detours. And with real-world adaptability — thanks to a relaxed fix, below-the-waist coverage, and natural odor-resistant properties — everyday excursions become a part of the journey, not the destination.\u003c\/p\u003e\n\u003cp\u003eCorespun® technology allows for the next to skin feel of 100% merino, with a nylon core for added durability.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFABRIC OVERVIEW:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eFor Salmon\/ Wave Light: \u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003eFabric: 89% Merino, 11% Nylon - 18.9 Micron\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFabric Weight: \u003c\/span\u003e\u003cspan\u003e150\u003c\/span\u003e\u003cspan\u003egsm\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eFor Deep Ocean:\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003eFabric: 81% Merino, 12% Nylon, 7% Elastane\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFabric Weight: \u003c\/span\u003e\u003cspan\u003e180\u003c\/span\u003e\u003cspan\u003egsm\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eKnit in Australia at Bluesign® \u0026amp; Global Organic Textiles Accredited Facility\u003c\/p\u003e\n\u003cp\u003eMade From: Non-mulesed Australian merino wool\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFEATURES:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eHandmade in the USA from premium Australian wool\u003c\/li\u003e\n\u003cli\u003eHidden Thumb Loops\u003c\/li\u003e\n\u003cli\u003eHigh coverage collar and sleek hood\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003eLocker Loop for quick-\u003c\/span\u003edrying\u003c\/li\u003e\n\u003cli\u003eHighly breathable and moisture wicking\u003c\/li\u003e\n\u003cli\u003eNaturally odor resistant and antibacterial.\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eBlended with a touch of nylon for extra durability.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan style=\"color: #ff0000;\"\u003e\u003cstrong\u003eCARE:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #ff0000;\"\u003e\u003cstrong\u003eMachine Wash Cold Gentle Cycle.  Do Not Bleach.  Tumble Dry Low (hang\/flat dry for best results).  Cool Iron As Needed.  Do Not Dry Clean.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"WŪRU Wool Co.","offers":[{"title":"Small \/ Deep Ocean","offer_id":45134748877036,"sku":"4513474887","price":105.95,"currency_code":"USD","in_stock":false},{"title":"Small \/ Wave Light","offer_id":44298882121964,"sku":"WLWH01-WL-S","price":105.95,"currency_code":"USD","in_stock":false},{"title":"Small \/ Salmon","offer_id":44298967908588,"sku":"WLWH01-SALMON-S","price":105.95,"currency_code":"USD","in_stock":false},{"title":"Medium \/ Deep Ocean","offer_id":45134748909804,"sku":"4513474890","price":105.95,"currency_code":"USD","in_stock":false},{"title":"Medium \/ Wave Light","offer_id":44298882253036,"sku":"WLWH01-WL-M","price":105.95,"currency_code":"USD","in_stock":false},{"title":"Medium \/ Salmon","offer_id":44298967941356,"sku":"WLWH01-SALMON-M","price":105.95,"currency_code":"USD","in_stock":false},{"title":"Large \/ Deep Ocean","offer_id":45134748942572,"sku":"4513474894","price":105.95,"currency_code":"USD","in_stock":true},{"title":"Large \/ Wave Light","offer_id":44298882384108,"sku":"WLWH01-WL-L","price":105.95,"currency_code":"USD","in_stock":false},{"title":"Large \/ Salmon","offer_id":44298967974124,"sku":"WLWH01-SALMON-L","price":105.95,"currency_code":"USD","in_stock":false},{"title":"XL \/ Deep Ocean","offer_id":45134748975340,"sku":"4513474897","price":105.95,"currency_code":"USD","in_stock":true},{"title":"XL \/ Wave Light","offer_id":44298882515180,"sku":"WLWH01-WL-XL","price":105.95,"currency_code":"USD","in_stock":false},{"title":"XL \/ Salmon","offer_id":44298968006892,"sku":"WLWH01-SALMON-XL","price":105.95,"currency_code":"USD","in_stock":false},{"title":"XXL \/ Deep Ocean","offer_id":45134749008108,"sku":"4513474900","price":105.95,"currency_code":"USD","in_stock":false},{"title":"XXL \/ Wave Light","offer_id":44298882613484,"sku":"4429888261","price":105.95,"currency_code":"USD","in_stock":false},{"title":"XXL \/ Salmon","offer_id":44298968039660,"sku":"4429896803","price":105.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0126\/7836\/5241\/files\/Women_s_Lightweight_Hoodie_Deep_Ocean.png?v=1762464181"},{"product_id":"100-merino-neck-gaiter","title":"100% Merino Neck Gaiter","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eCover your bases with the Wūru® 100% Merino Neck Gaiter,\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eMade in the USA\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eand designed to be that versatile piece when you need some added warmth. Wūru® sources only premium New Zealand and Australian Merino wool to ensure that soft next to skin feel.  \u003c\/p\u003e\n\u003ch2\u003e\u003cstrong\u003eMEASUREMENTS:\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003e19\" Length x 10\" Width\u003c\/p\u003e\n\u003cp\u003e\u003cstrong style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 1.4em;\"\u003eFABRIC OVERVIEW\u003c\/strong\u003e\u003cstrong style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 1.4em;\"\u003e:\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eFabric: 100% Merino\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eKnit in Australia\u003c\/span\u003e: 18.9 Micron - 170gsm \u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003e- \u003c\/span\u003e\u003cspan\u003eImported fabric\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\n\u003cstrong\u003eCARE\u003c\/strong\u003e\u003cstrong\u003e:\u003c\/strong\u003e\n\u003c\/h2\u003e\n\u003cp\u003eMachine Wash Cold Gentle Cycle.  Do Not Bleach.  Tumble Dry Low (hang\/flat dry for best results).  Cool Iron As Needed.  Do Not Dry Clean\u003c\/p\u003e","brand":"WŪRU Wool Co.","offers":[{"title":"Black","offer_id":44475251785964,"sku":"100 Gaiter-BLK","price":34.95,"currency_code":"USD","in_stock":true},{"title":"Dress Blue","offer_id":44475251851500,"sku":"100 Gaiter-Dress Blue","price":34.95,"currency_code":"USD","in_stock":true},{"title":"Heather Grey","offer_id":44475251884268,"sku":"100 Gaiter- Grey","price":34.95,"currency_code":"USD","in_stock":true},{"title":"Whiskey","offer_id":44475516256492,"sku":"100 Gaiter-Whiskey","price":34.95,"currency_code":"USD","in_stock":true},{"title":"Chili Pepper","offer_id":44475516289260,"sku":"100 Gaiter-Chili","price":34.95,"currency_code":"USD","in_stock":false},{"title":"Hunter Green","offer_id":44475516322028,"sku":"100 Gaiter-Hunter Green","price":34.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0126\/7836\/5241\/files\/Heather_Grey_Neck_Gaiter.png?v=1762462420"},{"product_id":"heavyweight-merino-wool-neck-gaiter","title":"Heavyweight Merino Neck Gaiter","description":"\u003cp\u003eCover your bases with the Wūru® Heavyweight Merino Neck Gaiter,\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eMade in the USA\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eand designed to be that versatile piece when you need some added and heavier warmth. Wūru® sources only premium New Zealand and Australian Merino wool to ensure that soft next-to-skin feel.  \u003c\/p\u003e\n\u003ch2\u003e\u003cstrong\u003eMEASUREMENTS:\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003e19\" Length x 10\" Width\u003c\/p\u003e\n\u003cp\u003e\u003cstrong style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 1.4em;\"\u003eFABRIC OVERVIEW\u003c\/strong\u003e\u003cstrong style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 1.4em;\"\u003e:\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eFabric: 9\u003cspan\u003e5\u003c\/span\u003e% Merino \u003cspan\u003e5\u003cmeta charset=\"utf-8\"\u003e% Elas\u003c\/span\u003etane\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eKnit in Australia\u003c\/span\u003e: 18.5 Micron - 210gsm \u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003e- \u003c\/span\u003e\u003cspan\u003eImported fabric\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\n\u003cstrong\u003eCARE\u003c\/strong\u003e\u003cstrong\u003e:\u003c\/strong\u003e\n\u003c\/h2\u003e\n\u003cp\u003eMachine Wash Cold Gentle Cycle.  Do Not Bleach.  Tumble Dry Low (hang\/flat dry for best results).  Cool Iron As Needed.  Do Not Dry Clean\u003c\/p\u003e","brand":"WŪRU Wool Co.","offers":[{"title":"Black","offer_id":45887950913772,"sku":"4588795091","price":34.95,"currency_code":"USD","in_stock":false},{"title":"Dress Blue","offer_id":45887950946540,"sku":"4588795094","price":34.95,"currency_code":"USD","in_stock":true},{"title":"Hunter Green","offer_id":47467792466156,"sku":null,"price":34.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0126\/7836\/5241\/files\/black_d1309710-bacc-472f-920c-65cdd440601b.png?v=1762463319"},{"product_id":"womens-nuyarn®-everyday-merino-wool-zip-up-2-0","title":"Women's Nuyarn® Everyday Merino Wool Zip-Up 2.0","description":"\u003cp\u003eThe Wūru® Women’s Everyday Merino Wool Zip-Up , \u003cstrong\u003eMade in the USA. \u003c\/strong\u003eStyle where you want it – Technical where you need it.  We searched globally for a merino wool fabric that stood above all others, that’s where we found Nuyarn® - The World’s First Performance Wool. Nuyarn® offers a proprietary spinning technology that releases the natural performance characteristics of wool like no other. Making the once impossible, possible. Nuyarn is not ringspun or Corespun yarn, it’s Nuyarn.\u003c\/p\u003e\n\u003c!-- split --\u003e\n\u003cdiv style=\"text-align: center;\"\u003e\u003cimg style=\"float: none;\" alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0126\/7836\/5241\/files\/NUYARN_FACTS.png?v=1626832572\"\u003e\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFABRIC OVERVIEW:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eProduct Weight Medium: 17.6oz\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eFabric: 85% Merino, 15% Nylon - 17.5 Micron\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFabric Weight: \u003c\/span\u003e\u003cspan\u003e310\u003c\/span\u003e\u003cspan\u003egsm \u003cmeta charset=\"utf-8\"\u003e(Equivalent warmth: 418gsm ringspun fabric)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e18 Micron next to skin and 21 Micron exterior for exceptional durability \u003c\/p\u003e\n\u003cp\u003eFeaturing Nuyarn® Technology\u003c\/p\u003e\n\u003cp\u003eKnit in Vietnam at a bluesign® \u0026amp; Global Organic Textiles Accredited Facility\u003c\/p\u003e\n\u003cp\u003eMade From: Non-mulesed Australian merino wool\u003c\/p\u003e\n\u003cp\u003eFabric Weight: 310gsm\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFEATURES:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eInvisible Thumb Loops\u003c\/li\u003e\n\u003cli\u003eFront Zipper Pockets\u003c\/li\u003e\n\u003cli\u003eLarge Interior Stash Pockets\u003c\/li\u003e\n\u003cli\u003eFull Coverage Collar\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan style=\"color: rgb(255, 42, 0);\"\u003e\u003cem\u003e\u003cstrong\u003e(All XXL's are made to order - please email customerservice@wuruwool.sbs for any XXL inquiry)\u003c\/strong\u003e\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #ff2a00;\"\u003e\u003cstrong\u003eCARE:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #ff2a00;\"\u003e\u003cstrong\u003eMachine Wash Cold Gentle Cycle.  Do Not Bleach.  Tumble Dry Low (hang\/flat dry for best results).  Cool Iron As Needed.  Do Not Dry Clean.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"WŪRU Wool Co.","offers":[{"title":"X-Small \/ Dress Blue","offer_id":45898134814956,"sku":"WEZU01-XS-DB","price":199.95,"currency_code":"USD","in_stock":false},{"title":"X-Small \/ Black","offer_id":45898134880492,"sku":"WEZU01-XS-BLK","price":199.95,"currency_code":"USD","in_stock":false},{"title":"Small \/ Dress Blue","offer_id":45898134978796,"sku":"WEZU01-S-DB","price":199.95,"currency_code":"USD","in_stock":false},{"title":"Small \/ Black","offer_id":45898135044332,"sku":"WEZU01-S-BLK","price":199.95,"currency_code":"USD","in_stock":false},{"title":"Medium \/ Dress Blue","offer_id":45898135142636,"sku":"WEZU01-M-DB","price":199.95,"currency_code":"USD","in_stock":false},{"title":"Medium \/ Black","offer_id":45898135208172,"sku":"WEZU01-M-BLK","price":199.95,"currency_code":"USD","in_stock":false},{"title":"Large \/ Dress Blue","offer_id":45898135306476,"sku":"WEZU01-L-DB","price":199.95,"currency_code":"USD","in_stock":false},{"title":"Large \/ Black","offer_id":45898135372012,"sku":"WEZU01-L-BLK","price":199.95,"currency_code":"USD","in_stock":false},{"title":"XL \/ Dress Blue","offer_id":45898135470316,"sku":"WEZU01-XL-DB","price":199.95,"currency_code":"USD","in_stock":false},{"title":"XL \/ Black","offer_id":45898135535852,"sku":"WEZU01-XL-BLK","price":199.95,"currency_code":"USD","in_stock":false},{"title":"XXL \/ Dress Blue","offer_id":45898135634156,"sku":"WEZU01-XXL-DB","price":199.95,"currency_code":"USD","in_stock":false},{"title":"XXL \/ Black","offer_id":45898135699692,"sku":"WEZU01-XXL-BLK","price":199.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0126\/7836\/5241\/products\/Untitleddesign_28.jpg?v=1762463333"},{"product_id":"womens-100-merino-lightweight-hoodie","title":"Women's 100% Merino Lightweight Hoodie","description":"\u003cp\u003eWūru® Women's 100% Merino Lightweight Hoodie, made of 100% premium Australian Merino Wool and \u003cstrong\u003eCut and Sewn in Salt Lake City, Utah.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOVERVIEW:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eProduct Weight Medium: 7.4oz\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eFabric: 100% Merino - 18.9 Micron\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eProviding UPF +50 Protection\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFabric Weight: \u003c\/span\u003e\u003cspan\u003e170\u003c\/span\u003e\u003cspan\u003egsm \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eFeaturing 100% Australian Merino - Knit in Melbourne, Australia\u003c\/p\u003e\n\u003cp\u003eMade From: Non-mulesed Australian merino wool\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFEATURES:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eHandmade in the USA from premium Australian wool\u003c\/li\u003e\n\u003cli\u003eUPF +50 protection\u003c\/li\u003e\n\u003cli\u003eHidden Thumb Loops\u003c\/li\u003e\n\u003cli\u003eHigh coverage collar and sleek hood\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003eLocker Loop for quick-\u003c\/span\u003edrying\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eExceptionally soft Merino wool for pure comfort.\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003eMade from sustainable and ethically sourced fabric.\u003c\/span\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan style=\"color: #ff0000;\"\u003e\u003cstrong\u003eCARE:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #ff0000;\"\u003e\u003cstrong\u003eMachine Wash Cold Gentle Cycle.  Do Not Bleach.  Tumble Dry Low (hang\/flat dry for best results).  Cool Iron As Needed.  Do Not Dry Clean.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"WŪRU Wool Co.","offers":[{"title":"Small \/ Dusty Blue","offer_id":46366224810220,"sku":"","price":119.95,"currency_code":"USD","in_stock":true},{"title":"Small \/ Heather Grey","offer_id":46366224875756,"sku":"","price":119.95,"currency_code":"USD","in_stock":false},{"title":"Medium \/ Dusty Blue","offer_id":46366224908524,"sku":"","price":119.95,"currency_code":"USD","in_stock":true},{"title":"Medium \/ Heather Grey","offer_id":46366224974060,"sku":"","price":119.95,"currency_code":"USD","in_stock":true},{"title":"Large \/ Dusty Blue","offer_id":46366225006828,"sku":"","price":119.95,"currency_code":"USD","in_stock":true},{"title":"Large \/ Heather Grey","offer_id":46366225072364,"sku":"","price":119.95,"currency_code":"USD","in_stock":true},{"title":"XL \/ Dusty Blue","offer_id":46366225105132,"sku":"","price":119.95,"currency_code":"USD","in_stock":true},{"title":"XL \/ Heather Grey","offer_id":46366225170668,"sku":"","price":119.95,"currency_code":"USD","in_stock":false},{"title":"XXL \/ Dusty Blue","offer_id":46366225203436,"sku":"","price":119.95,"currency_code":"USD","in_stock":true},{"title":"XXL \/ Heather Grey","offer_id":46366225268972,"sku":"","price":119.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0126\/7836\/5241\/files\/100dustybluewomens.png?v=1762464094"},{"product_id":"grip6-wool-run-ankle-socks-made-in-usa-copy","title":"Grip6 McGriddy - Ski OTC Midweight Merino Wool Sock","description":"\u003cp\u003e\u003cspan\u003eLet us introduce you to the new favorite winter sports sock. Built for those who prefer a little cushioning, the McGriddy™ provides a cushion where you need it most. Perfect for those logging full days or earning their turns. Now with Fuze treatment, they are both anti-fungal and anti-bacterial while still being 100% environmentally safe.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv data-block-type=\"text-with-icon\" data-block-id=\"text_with_icon_mirz37\" class=\"product-info__block-item\"\u003e\n\u003cdiv class=\"product-info-w-icon__text\"\u003e\n\u003cdiv class=\"prose\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-block-type=\"text-with-icon\" data-block-id=\"text_with_icon_m9eLfG\" class=\"product-info__block-item\"\u003e\n\u003cdiv class=\"product-info-w-icon__text\"\u003e\n\u003cdiv class=\"prose\"\u003e\n\u003cdiv data-block-type=\"text-with-icon\" data-block-id=\"text_with_icon_mirz37\" class=\"product-info__block-item\"\u003e\n\u003cdiv class=\"product-info-w-icon__text\"\u003e\n\u003cdiv class=\"prose\"\u003e\n\u003cp\u003e- Ultra soft merino wool for all day comfort\u003c\/p\u003e\n\u003cp\u003e- Designed for durability\u003c\/p\u003e\n\u003cp\u003e\u003ca title=\"FUZE: GRIP6 Socks\" href=\"https:\/\/grip6.com\/pages\/fuze\"\u003e- FUZE Permanent Odor Protection (Learn More)\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e- Proudly knit in the mountains of Utah\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"description\"\u003e\n\u003cp\u003e\u003cstrong\u003eUSA-Made\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: rgb(249, 12, 12);\"\u003e\u003cstrong\u003eEASY WASH \u0026amp; CARE\u003c\/strong\u003e - Wash it normally with your clothes in a cold, unbleached cycle. For the best results, turn them inside out.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"WŪRU Wool Co.","offers":[{"title":"Medium \/ Bluebird","offer_id":47022814101740,"sku":"G6-Ski-Bluebird-M","price":39.0,"currency_code":"USD","in_stock":true},{"title":"Medium \/ Flame","offer_id":47022814134508,"sku":"G6-Ski-Flame-M","price":39.0,"currency_code":"USD","in_stock":false},{"title":"Large \/ Bluebird","offer_id":47022814200044,"sku":"G6-Ski-Bluebird-L","price":39.0,"currency_code":"USD","in_stock":true},{"title":"Large \/ Flame","offer_id":47022814232812,"sku":"G6-Ski-Flame-L","price":39.0,"currency_code":"USD","in_stock":true},{"title":"XL \/ Bluebird","offer_id":47022814298348,"sku":"G6-Ski-Bluebird-XL","price":39.0,"currency_code":"USD","in_stock":false},{"title":"XL \/ Flame","offer_id":47022814331116,"sku":"G6-Ski-Flame-XL","price":39.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0126\/7836\/5241\/files\/Screenshot2025-11-21122845.png?v=1763753390"},{"product_id":"grip6-mcgriddy-ski-otc-midweight-merino-wool-sock-copy","title":"Grip6 Bantam - Ski OTC Ultralight Merino Wool Sock","description":"\u003cp\u003e\u003cspan\u003eThe Bantam is an ultra-light barrier between you and your boots. No padding, no frills, just a thoroughbred wicking machine engineered to keep your feet happy and dry. Now with Fuze treatment, they are both anti-fungal and anti-bacterial while still being 100% environmentally safe.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv data-block-type=\"text-with-icon\" data-block-id=\"text_with_icon_mirz37\" class=\"product-info__block-item\"\u003e\n\u003cdiv class=\"product-info-w-icon__text\"\u003e\n\u003cdiv class=\"prose\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-block-type=\"text-with-icon\" data-block-id=\"text_with_icon_m9eLfG\" class=\"product-info__block-item\"\u003e\n\u003cdiv class=\"product-info-w-icon__text\"\u003e\n\u003cdiv class=\"prose\"\u003e\n\u003cdiv data-block-type=\"text-with-icon\" data-block-id=\"text_with_icon_mirz37\" class=\"product-info__block-item\"\u003e\n\u003cdiv class=\"product-info-w-icon__text\"\u003e\n\u003cdiv class=\"prose\"\u003e\n\u003cp\u003e- Ultra soft merino wool for all day comfort\u003c\/p\u003e\n\u003cp\u003e- Designed for durability\u003c\/p\u003e\n\u003cp\u003e\u003ca title=\"FUZE: GRIP6 Socks\" href=\"https:\/\/grip6.com\/pages\/fuze\"\u003e- FUZE Permanent Odor Protection (Learn More)\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e- Proudly knit in the mountains of Utah\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"description\"\u003e\n\u003cp\u003e\u003cstrong\u003eUSA-Made\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: rgb(249, 12, 12);\"\u003e\u003cstrong\u003eEASY WASH \u0026amp; CARE\u003c\/strong\u003e - Wash it normally with your clothes in a cold, unbleached cycle. For the best results, turn them inside out.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"WŪRU Wool Co.","offers":[{"title":"Medium \/ X Blue","offer_id":47022836580588,"sku":null,"price":39.0,"currency_code":"USD","in_stock":true},{"title":"Medium \/ Y Purple","offer_id":47022836613356,"sku":null,"price":39.0,"currency_code":"USD","in_stock":true},{"title":"Large \/ X Blue","offer_id":47022836646124,"sku":null,"price":39.0,"currency_code":"USD","in_stock":true},{"title":"Large \/ Y Purple","offer_id":47022836678892,"sku":null,"price":39.0,"currency_code":"USD","in_stock":true},{"title":"XL \/ X Blue","offer_id":47022836711660,"sku":null,"price":39.0,"currency_code":"USD","in_stock":false},{"title":"XL \/ Y Purple","offer_id":47022836744428,"sku":null,"price":39.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0126\/7836\/5241\/files\/Screenshot2025-11-21123420.png?v=1763753687"},{"product_id":"womens-nuyarn®-merino-wool-tech-baselayer-long-sleeve-2-0","title":"Women's Merino Wool Tech Base Layer Long Sleeve 2.0","description":"\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cp\u003e\u003cspan\u003eCover all your bases with the Wūru Merino Wool Tech Baselayer Long Sleeve 2.0, \u003cstrong\u003eMade in our Salt Lake City factory,\u003c\/strong\u003e using premium Australian merino wool\u003c\/span\u003e\u003cstrong\u003e.\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003eIt is designed\u003cspan\u003e to be tight next to the skin layer, following your every move.  Wūru® sources only premium wool to give you an experience unlike others.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cstrong\u003eFABRIC OVERVIEW:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eProduct Weight: 7.5oz (Size Medium)\u003c\/p\u003e\n\u003cp\u003eFabric: 95% Merino, 5% Elastane\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFabric Weight: 210\u003c\/span\u003e\u003cspan\u003egsm \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eKnit in Australia: 18.9 Micron\u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\u003cp\u003eMade From: Non-mulesed Australian merino wool\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFEATURES:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eHandmade in the USA from premium Australian wool\u003c\/li\u003e\n\u003cli\u003eStrategically placed thumbhole for enhanced movement\u003c\/li\u003e\n\u003cli\u003eFlatlock seams to eliminate chafing  \u003c\/li\u003e\n\u003cli\u003eNaturally odor resistant and antibacterial.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eExceptionally soft Merino wool for pure comfort.\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eBlended with a touch of elastane for extra durability.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eMade from sustainable and ethically sourced fabric.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan style=\"color: #f90a0a;\"\u003e\u003cstrong\u003eCARE:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cspan style=\"color: #f90a0a;\"\u003e\u003cstrong\u003eMachine Wash Cold Gentle Cycle.  Do Not Bleach.  Tumble Dry Low (hang\/flat dry for best results).  Cool Iron As Needed.  Do Not Dry Clean\u003c\/strong\u003e\u003c\/span\u003e\u003cstrong\u003e.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch2\u003e\n\u003cstrong\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\n\u003c\/h2\u003e","brand":"WŪRU Wool Co.","offers":[{"title":"Small \/ Black","offer_id":47094462546156,"sku":null,"price":114.95,"currency_code":"USD","in_stock":false},{"title":"Small \/ Dress Blue","offer_id":47094462578924,"sku":null,"price":114.95,"currency_code":"USD","in_stock":true},{"title":"Medium \/ Black","offer_id":47094462611692,"sku":null,"price":114.95,"currency_code":"USD","in_stock":true},{"title":"Medium \/ Dress Blue","offer_id":47094462644460,"sku":null,"price":114.95,"currency_code":"USD","in_stock":true},{"title":"Large \/ Black","offer_id":47094462677228,"sku":null,"price":114.95,"currency_code":"USD","in_stock":false},{"title":"Large \/ Dress Blue","offer_id":47094462709996,"sku":null,"price":114.95,"currency_code":"USD","in_stock":true},{"title":"XL \/ Black","offer_id":47094462742764,"sku":null,"price":114.95,"currency_code":"USD","in_stock":true},{"title":"XL \/ Dress Blue","offer_id":47094462775532,"sku":null,"price":114.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0126\/7836\/5241\/files\/womensbslyrblack2.0.jpg?v=1765479819"}],"url":"https:\/\/wuruwool.sbs\/collections\/womens-snow.oembed","provider":"WŪRU Wool Co. ","version":"1.0","type":"link"}